AnalysisBusinessSeptember 30, 2026

Consumer AI's economics stay ugly as Muse and Instinct buck the trend

Read original source →techcrunch.com

As of May, only 2.2% of consumers were paying for AI services, per Andreessen Horowitz's semiannual State of Markets report, which drew on a PNC research report. Instinct reached a $10 billion valuation on agentic errand-running, while Meta's Muse and its mascot Jolly became a surprise hit.

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