AnalysisSeptember 3, 2026

Daydream CEO: AI shopping is a back-to-school test case

Julie Bornstein, founder and CEO of Daydream, says back-to-school season is becoming a major test case for AI-powered shopping. Daydream is an app and website where users describe themselves and chat with an AI agent for personalized results.

Featured · Julie Bornstein

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Daydream CEO: AI shopping is a back-to-school test case